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The Profit Growing Innovator:
Blockchain strategy, design & prototyping, token listing / IDO, tokenomics, whitepaper, technical architecture & decentralisation.


The Profit Growing Innovator.

Thinking about launching a token? Decentralising a business? Launching profitable innovations?

In 2021 our clients launched two of the biggest coin listings of the year and the biggest launch pool ever. Our services included defining the business and revenue models; creating the overall company vision & strategy; discovering customer demand and establishing market fit; product design and prototyping; tokenomics and token distribution modelling; technology architecture, evaluation and stack selection; decentralising product management, development, operations & governance; writing the white paper, lite paper and investor deck; tokenomics and token distribution modelling; helping with the coin listing and initial dex offering [IDO]; training and general advisory.

Our clients do everything from DeFi 2.0 [decentralised finance], UGC [user-generated content] NFT/Metaverse Marketplaces, Decentralising Human Workforces, Enterprise Layer 1 Blockchain, IoT litevisors and platforms, SaaS platform for home insurance repair and claim handling,...

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What we Do.

Helping customers applying cutting edge technologies to create profitable, award-winning and market-moving decentralised ventures.

  • Blockchain

    Defining & prototyping technology solutions for Web 3.0 and smart contracts in Solidy for any EVM-compatible chain or Rust for Solana, Cosmos/Terra, Casper Labs,...

  • Decentralisation

    Tokenomics and token distributions, decentralised governance, white/lite paper, coin listing / IDO / Launchpad, grants programme, DeDevOps,...

  • Business

    Defining the company vision, business case, business model, product market fit, distribution channels, organisation structure, partner ecosystem,...

  • Strategy

    First Cloud venture in 2010, AI in 2012, IoT in 2014, Blockchain in 2015,... Multi-award winning product launches. Biggest coin and DEX listings. DeFi, NFT, Metaverse and whatever comes next.


More Credentials.

Strategy, out-of-the-box thinking and delivering quickly.
Combining deep tech with business innovations.


Nov 2021 - Present

Pollen DeFi

Leading Decentralisation

Pollen is DeFi 2.0 with community-driven indexes which outperform the market. Focus: decentralising product management, development, operations,...

Oct 2021 - Present

The Future of NFT and the Metaverse

Decentralising a UGC Web 2.0

Writing the whitepaper, lite paper and defining the solution to convert a Web 2.0 leader in user-generated content, who has many of the biggest brands in the world as customer, into a Web 3.0 / decentralised economy around licensing user-generated content as NFTs for usage from billboards to GameFi and the Metaverse.

Feb 2021 - Present

Casper Labs


Advisor on enterprise adoption of new blockchain / distributed ledger technologies as well as revenue generation.

May 2021 - Jul 2021

Human Protocol


Company vision, product strategy and prototyping, tokenoics, protocol governance,...


Sept 2018 - April 2021

Legal & General

Chief Innovation Officer

L&G is the biggest UK investment, pension and insurance manager. Lauched the world's first reinsurance on blockchain and many more award-winning ventures.

June 2017 - August 2018

Legal & General

Chief Digital Officer - General Insurance

Awarded most innovative home insurer and best claim technology solution [my product] of 2018.

June 2013 - May 2017


VP IoT & Cloud Strategy Director

Created the IoT business unit and set-up the telecom cloud offering. Award for best technology innovation of 2015. Customer wins: Intel, Dell, Bosch,... 2nd biggest revenue generator

Oct 2008 - Jul 2012

Nokia Networks

Innovation & Offshoring

Introduced Cloud to Nokia. Best mobile platform on cloud award. Co-created IoT SaaS business. Successfully launched offshoring.


Available for DeConsultancy & Advisory Work.

Contact us know and solve your biggest challenges fast.

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